For Spring-Summer 2027, Herno explores the value of choosing as an expression of curiosity and vision, transforming the market into a metaphor for recognising quality.

Identity takes shape and renews itself amidst the intertwining of streets, squares, and vistas where elegance is not flaunted but woven into the natural harmony of a gesture.

At the Stresa Alpine Golf Club, Herno brings heritage and new generations together for the second edition of its Pro-Am competition.

For the third year running, Herno returns to Phi Beach with an experience rooted in design, hospitality and love for the land.

In collaboration with Living – Corriere della Sera, Herno transforms its Via Montenapoleone store into an immersive floral landscape.

The Mai 36 gallery in Zurich receives the Herno Prize for its exhibition project dedicated to Robert Mapplethorpe and Jacopo Benassi.