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In Herno’s story, the H represents a particular added by the Cavalier Giuseppe Marenzi in order to give an international allure to the Brand. It’s a recall to the element beloved to the story and the origins: water. The H is embellished by a curl that flows under the entire logo, like the river does. The H becomes the central character of Herno Monogram, a fabric inspired by the ‘50s that is reborn and made contemporary, because the secret of the success of this Brand is not having forgot its origins.